10 Guiding Principles for Any ASK
- The more personal and sincere you are when making your ASK, the better the chances are for getting a “Yes.”
- Every person you ASK must be treated separately and distinctly. Avoid making a generic ASK.
- Before you ask someone else for money, you must make an investment in your cause first.
- Preparation wins the day, so make sure you write out what you want to say; the reaction you think you will get; and what you will say to keep your ASK alive.
- ASK your colleagues, friends and family. If you don’t, they will think you perceive others to have more value.
- Always ASK for a specific amount and a specific purpose.
- Do not decrease the initial ASK amount during the ASK. Give the person some time to think about it.
- If the ASK is for an organization, always use “we” instead of “I.” It says that the ASK comes with all the strength and backing of the entire company.
- The ASK without organized, structured, and focused follow-up will result in a “No”.
- The “Win” is that you made the ASK. Feel proud that you had the courage to ASK for something that is truly important to YOU!
THE ASK© … If you have the courage, the inspiration, and the know-how, you can ask your way into having the life you want, need and deserve – by simply knowing how to ask for it.